Speaking

Talks that make strategy legible in the AI era

Eric D. Noren delivers talks that clarify how strategy actually works under conditions of technological change. His work focuses on helping leaders understand how business models, strategies, and competitive advantages combine—and how AI-era dynamics alter where advantage compounds or erodes.

Rather than offering tactics or prescriptions, these talks introduce a shared analytical language that helps organizations describe their strategy clearly, compare alternatives, and reason about change with greater precision.

Featured Talks

Abstracts

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The Strategic Formula: A New Lens for Competing

Every business can be described by a single strategic formula. This talk introduces the Strategic Formula and shows how business models, strategies, and competitive advantages combine to explain performance differences. Leaders use this lens to describe their organizations more clearly, compare strategic alternatives, and surface hidden misalignment between intent and execution.
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Engineering Advantage: Why Competitive Edges are Designed, Not Discovered

Enduring competitive advantages do not emerge by accident. This talk explains why durable advantage is the result of deliberate design choices rather than luck or timing, and how certain configurations create defenses that persist even as technologies, competitors, and markets shift.
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AI Susceptibility: Which Strategies Survive are Most Exposed to Automation

AI does not disrupt all strategies equally. Using the AI Susceptibility Index, this talk examines which strategic elements are most vulnerable to AI-driven change, which are more resilient, and how leaders can think clearly about adaptation when automation pressure rises.

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Houston, Texas
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