The Periodic Table of Business Strategy is a framework for simplifying complexity. Just as the chemical table organizes elements into a clear system, this model categorizes business models, strategies, and competitive advantages into 35 building blocks. Together, they form a grammar for understanding how companies actually compete.
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By laying out strategy this way, leaders can mix and match elements into formulas that describe their business in a single line. These formulas reveal alignment, expose gaps, and provide a way to stress-test choices under new conditions, including the AI era.